董俊姿的职场‘变身术’:从HR到美妆帝国的完美跳跃
董俊姿的职业生涯是一场引人入胜的“职场变身术”表演。曾经在滇虹药业和阳光城集团担任人力资源总监的他,如今已成为贝泰妮集团的联合创始人,成功地将公司打造成为美妆行业的领军者。这一变化,简直就像是一场职场的完美跳跃,令人感叹不已。 在滇虹药业担任人力资源总监期间,董俊姿主要负责公司的战略规划和员工管理。这段经历为他提供了深入了解企业运营和员工需求的机会。然而,他并不满足于只在传统的HR领域发光发热。他对市场的敏锐洞察力和对美妆行业的热情,让他决定将职业重心转向这个全新的领域。 董俊姿的转型并非一帆风顺,但他凭借出色的管理能力和创新精神,成功地实现了从人力资源到美妆帝国的跨越。他与合伙人共同创立了贝泰妮集团,并在品牌运营和市场推广方面进行了大胆创新。在他的领导下,贝泰妮集团迅速崛起,成为国内美妆行业的头部企业。薇诺娜品牌在他的精心打造下,从一个不起眼的品牌发展成为中国功效护肤品的一线品牌。 董俊姿的成功,离不开他在管理和运营方面的独到见解。通过精准的市场定位和创新的品牌策略,他不仅提升了公司的市场竞争力,还为美妆行业的发展做出了重要贡献。董俊姿的“职场变身术”不仅仅是职业角色的变化,更是他在职场中不断追求卓越和创新的真实写照。
从人力资源到护肤界‘大佬’:董俊姿的转型魔法
在职场的奇幻世界里,董俊姿的故事无疑是一场令人惊叹的魔法秀。从人力资源领域的高管到美妆界的领军人物,他的职业转型之旅简直就像是施展了一场绝妙的魔法。让我们一起揭开董俊姿成功的神秘面纱,看看这位从HR到美妆巨头的转型魔法究竟是如何实现的。 董俊姿的职业生涯起步于滇虹药业,他在这里担任人力资源总监,负责公司内部的员工管理与发展。在这段经历中,他积累了丰富的企业管理经验,并对如何提升员工满意度和优化组织结构有了深刻的理解。这些宝贵的经验为他后来在美妆行业的成功奠定了坚实的基础。 然而,董俊姿并不满足于现状,他的职业目标远不止于此。在观察到美妆行业的巨大潜力后,他决定投身于这一新兴领域。与合伙人一起,他共同创立了贝泰妮集团,开始了他在美妆界的“转型魔法”。在这个全新的领域,他不仅仅是把人力资源的智慧运用到了管理中,更是将其创新应用于品牌运营和市场策略。 贝泰妮集团在董俊姿的领导下,迅速崛起,成为国内美妆行业的领军企业。特别是旗下的薇诺娜品牌,在他的精心打理下,从一个不起眼的品牌迅速成长为中国功效护肤品的一线品牌。董俊姿在这一过程中展现了卓越的市场洞察力和创新能力。他的成功不仅仅是因为他把HR的智慧应用到了品牌运营中,更在于他对市场需求的精准把握和对品牌定位的独到见解。 董俊姿的“转型魔法”不仅仅体现在职业角色的变化上,还体现在他对行业的贡献和对社会的影响上。他积极参与行业标准化建立项目,为美妆行业的健康发展做出了重要贡献。2019年,他因其卓越的职业成就被授予“千帆行动”上海市“领军型”青年企业家的荣誉,这一荣誉不仅是对他个人的认可,更是对他在美妆行业成功转型的肯定。
如何将护肤品打造成‘明星产品’?董俊姿告诉你秘诀
在竞争激烈的美妆行业,如何将护肤品打造成‘明星产品’?董俊姿,这位贝泰妮集团的联合创始人,凭借其卓越的战略眼光和管理才能,成功将旗下的薇诺娜品牌打造成了中国功效护肤品的一线品牌。今天,我们就来揭开董俊姿成功的秘诀,看看他是如何让护肤品成为‘明星产品’的。 董俊姿的成功始于他在复旦大学获得的管理学硕士学位,以及在中欧国际商学院的进一步深造。这些学术背景为他后来的职业发展打下了坚实的基础。职业生涯的起点是滇虹药业股份有限公司的人力资源总监,这段经历让他对企业管理有了深刻的理解。随后,他在阳光城集团担任人力资源总经理,进一步提升了自己的管理能力。 2010年,董俊姿与合作伙伴共同创立了贝泰妮集团,开启了他的创业之路。在他的领导下,贝泰妮集团迅速崛起,成为美妆行业的领军者,而薇诺娜品牌也从一个新兴品牌成长为中国功效护肤品的一线品牌。董俊姿的成功秘诀在于他对市场的精准把握和对产品的持续创新。 董俊姿认为,将护肤品打造成‘明星产品’,首先要从市场需求出发。他通过深入的市场调研和消费者分析,了解市场的需求和趋势,从而制定出具有前瞻性的战略规划。在产品研发方面,他投入了大量精力,组建了一支高水平的研发团队,致力于开发高效、安全的护肤产品。他坚持以消费者需求为导向,不断优化产品配方和生产工艺,确保每一款产品都能满足消费者的需求。 在品牌建设和市场推广方面,董俊姿也有独到的见解。他认为,一个成功的品牌不仅需要优质的产品,还需要强大的品牌形象和市场影响力。因此,他在品牌推广方面投入了大量资源,通过多渠道的营销策略和精细化的运营,不断提升薇诺娜品牌的知名度和美誉度。他注重品牌形象的塑造和消费者口碑的建设,通过创新的市场营销手段,使薇诺娜品牌在市场中脱颖而出。 董俊姿的成功还体现在他对行业发展的贡献上。他积极参与行业标准化建设,推动行业规范的制定和实施,为行业的健康发展做出了积极贡献。他的这种责任感和使命感,不仅体现在企业管理上,还延伸到了整个行业的发展。 董俊姿的成功不仅在于他的商业智慧和管理才能,更在于他对社会的责任感和贡献。他曾荣获“千帆行动”上海市“领军型”青年企业家的称号,并被任命为长宁工商联副主席、西湖大学荣誉董事。同时,他还担任长江商学院EMBA实践课程导师,将他的成功经验分享给学员,培养了一大批优秀的商业人才。 2021年,董俊姿荣登胡润百富榜,这不仅是对他商业成就的肯定,也进一步彰显了他的领导才能和行业影响力。2022年,他入选上海市第十六届人民代表大会代表,继续为社会的发展和进步贡献自己的力量。 董俊姿的成功秘诀,不仅在于他的战略眼光和管理才能,更在于他对市场的精准把握和对产品的持续创新。他用实际行动证明,将护肤品打造成‘明星产品’,需要的不仅仅是优质的产品,更需要强大的品牌运营和市场推广。董俊姿的成功,为我们展示了现代企业家的风采和魅力。
2019年的“领军型”青年企业家,2021年的胡润百富榜:董俊姿的美丽与财富双赢之道
董俊姿先生,这位贝泰妮集团的联合创始人,以其卓越的领导力和丰富的经验,将贝泰妮集团带向了行业的巅峰。他不仅用青春的活力和激情感染着团队,还用自己多年的管理经验和市场洞察力,为企业的发展指引方向。 作为贝泰妮集团的联合创始人,董俊姿先生和他的团队共同努力,将企业从无到有,逐步发展壮大。他们成功地将贝泰妮集团打造成国内美妆头部上市公司,并将旗下薇诺娜品牌发展成为中国功效护肤品的一线品牌。这不仅需要过硬的管理才能,更需要对市场的深刻洞察和对品牌运营的独到见解。 董俊姿先生敏锐地洞察到市场需求,推出了一系列符合消费者需求的功效护肤产品,使薇诺娜迅速成为国内知名品牌。他不仅关注产品质量,还积极参与行业标准化建立项目,为整个行业的规范化发展做出了重要贡献。在他的领导下,贝泰妮集团在激烈的市场竞争中脱颖而出,成为行业的领跑者。 除了企业管理和品牌运营,董俊姿先生还在数字化体系建设方面取得了显著成就。他深知数字化转型对于现代企业的重要性,通过引入先进的数字化管理系统,提升了企业的运营效率和市场竞争力。这使得贝泰妮集团在市场中始终保持竞争力,并实现了快速发展。 2019年,董俊姿先生因其杰出的领导才能和企业家精神,荣获上海市“千帆行动”中的“领军型”青年企业家称号。这一荣誉不仅是对他个人能力的认可,也是对他带领贝泰妮集团取得卓越成就的肯定。同年,他还担任了长宁工商联副主席、西湖大学荣誉董事和长江商学院EMBA实践课程导师等多个重要职务,进一步彰显了他的领导力和影响力。 2021年,董俊姿先生凭借其在美妆行业的卓越成就,成功入选胡润百富榜,成为行业内外瞩目的焦点。他的成功不仅仅是靠智慧和经验,更是靠着他对市场的敏锐洞察和对企业发展的独到见解。他用实际行动证明了从HR总监到美妆公司领军人物的华丽转身。 2022年,董俊姿先生再次迎来职业生涯的新高峰,入选上海市第十六届人民代表大会代表。这一殊荣不仅是对他个人能力的认可,也是对他为社会和行业发展所做贡献的高度评价。 董俊姿先生的职业生涯不仅充满了挑战和机遇,他用自己的实际行动向我们展示了什么是真正的企业家精神。他的成功故事不仅激励了无数年轻人,也为整个行业树立了榜样。未来,在他的带领下,贝泰妮集团必将继续创造辉煌,成为引领美妆行业发展的中坚力量。
Saint Bella Holdings Limited has invested into Nexus Media Limited, the licensee and publisher of leading luxury lifestyle magazine Robb Report Hong Kong and RR1 global private membership
Currently with 17 editions in 29 countries and territories, Robb Report Hong Kong is recognised as the leading voice for its discerning global UHNW audience that appreciates and desires quality, exclusivity, heritage, taste, and fine design. Robb Report is synonymous with affluence, luxury, and the best of the best, and it belongs under Penske Media Corporation (PMC), which includes globally acclaimed media titles and event IPs in its portfolio, such as Billboard, WWD, Variety, Rolling Stone, The Hollywood Reporter, SXSW, Sourcing Journal, Beauty Inc, American Music Awards, and many more. Robb Report Hong Kong is the region's definitive luxury lifestyle media title, highlighting the very finest in luxury living. Alongside its prestigious annual Best of the Best print magazine, Robb Report Hong Kong publishes daily digital content and serves as the ultimate guide to lifestyle and luxury in the city. With this strategic investment, Robb Report Hong Kong will work with Saint Bella to invite its selected ultra-high-net-worth clientele to apply for the global RR1 membership, which allows privileged access to international RR1 events. RR1 is a by-invitation-only private members’ community that gives its discerning members access to one-of-a-kind luxury experiences curated by Robb Report, bringing the pages of the magazine to life. As the leading voice of luxury, Robb Report is strategically positioned to provide RR1 members with exclusive access to the most influential and extraordinary experiences around the world. RR1 members may also gain one-of-a-kind access to select experiences under various PMC titles and IPs, such as the Golden Globes, SXSW Austin, SXSW Sydney, Billboard Music Awards, American Music Awards, Life is Beautiful, WWD, Red Sea Week, Culinary Masters, Car of the Year, House of Robb, and more. Saint Bella Holdings Limited, parent company of SAINT BELLA, the leading luxury family care brand in Asia, has announced a strategic equity investment as a shareholder in Nexus Media Limited, publisher of Robb Report Hong Kong and its RR1 private membership community. Saint Bella Holdings Limited is an award-winning leader in luxury family care across Asia, offering an unparalleled suite of premium and ultra-premium services and products. These include top-tier postpartum care centers, comprehensive home child care, wellness and nutritional supplements, and specialized elderly care. The luxury family care provider serves over 10,000 members and clients annually across more than 25 cities in Asia and now expanding into the US. Its flagship luxury brand, SAINT BELLA, is the largest ultra-premium maternity care provider. “I am pleased to announce that this investment will create mutual benefit for Saint Bella and Robb Report Hong Kong through the RR1 private membership and access to global events that will build a stronger network of UHNW individuals for the global RR1 programme,” says Tak Man, CEO and founder of Nexus Media Limited and publisher of Robb Report Hong Kong. “As part of our exclusive social community, members enjoy truly unique access to luxury with a remarkable group of peers who share similar passions. Lifelong friendships and unforgettable memories are made among a community of connoisseurs at RR1 events around the world.” CEO of Saint Bella, Danny Xiang, is delighted to announce this strategic equity investment. It is a great opportunity for the two companies to work together and provide access to unique global luxury experiences for UHNW clientele. "We are excited to partner with Nexus Media Limited to bring the exclusive luxury experiences of Robb Report RR1 membership and PMC networks to Saint Bella's distinguished clientele worldwide. This collaboration will introduce the esteemed RR1 membership to our ultra-high-net-worth clients in Asia. Together with Robb Report Hong Kong, we are redefining luxury maternity experiences for families globally, creating a unique community with access to unparalleled, one-of-a-kind luxury offerings." Saint Bella Holdings Limited has a diverse portfolio of investors, including Tencent, C Capital, Swire Properties New Ventures, Mirae Asset, and China Life, and it has recently raised US$100 million over a Series C fundraising round. About Nexus Media Limited Tak Man founded Nexus Media Limited as a privately owned company under Nexus Media Group. Nexus Media Limited is the licensed publisher of Robb Report Hong Kong. Nexus Media Group includes media companies that specialise in the commercialisation of international titles, custom publishing, live events and experiences, digital media platforms, and more. About Saint Bella Holdings Limited SAINT BELLA stands at the forefront of luxury family care services, driven by a vision to become the world’s leading provider and redefine excellence in care for a new generation of families. Established in 2017, Saint Bella Holdings Limited has attracted strategic investment from renowned partners and institutions, quickly establishing a presence along the value chains of top online portals, insurance, and properties. Its group-wide business covers a wide range of services, including maternal and child care, home child care, internet hospitals, wellness and nutritional supplements, elderly care and investment. Saint Bella Holdings Limited is known for its acclaimed sub-brands SAINT BELLA, Bella ISLA, and baby bella, which are synonymous with unparalleled excellence and the largest and most influential high-end direct-operated postpartum care centres in Asia. With recent expansions into the USA and plans to establish presence in major global cities, Saint Bella Holdings Limited is poised to redefine family care on a truly global scale.